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    • Working Paper Series
    • Best Working Paper Award 2025
    • Publications
    • RSS
  • Insights
    • Sustainability at HKUBS
    • Policy Research
      • Hong Kong Economic Policy Green Paper 2025
    • Our Reflections
      • 2025 Bay Area Sustainability Blueprint: Divergence, Use, and Practices of Sustainability Index and Ratings
      • 2025 Inaugural ASU-HKU Interdisciplinary Conference- ESG Index Development and Methodology
      • Anchoring Sustainable Investment in an Unstainable World
  • Events
    • Event Highlights
      • Inaugural Forum Highlight
    • Research Events
      • HKU JC Sustainability Index Seminar Series
      • HKU Governance and Sustainability Seminar Series
      • 2025 Inaugural ASU-HKU Interdisciplinary Conference
      • HKU 2nd Enterprise Sustainability Conference
    • Distinguished Lecture
      • Myths and Misconceptions of Sustainable Investing: Lessons from a Quarter Century of Practical and Academic Experience
      • Healthy Cities: Opportunities and Risks in Changing Times
      • The Future of ESG Reporting: Navigating Global Standards and Regulations Highlight
    • Inaugural HKU Governance and Sustainability PhD Workshop
  • Media
    • News
    • Press Release
      • World-renowned Ethologist Dr. Jane Goodall Urges Hong Kong Corporates to Take Lead in Promoting Biodiversity ​
      • Inaugural Forum
    • In the Media
  • About
    • About the Institute
    • Leadership
    • Teaching Affiliates
    • People
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Posts in category: Marketing

Can Firms Do Well by Doing Environmental Good? Cost-Benefit Analyses of Amazon’s Climate Pledge Friendly Program

March 17, 2025
by HKUJCESGRI BlogsMarketing

Junhong Chu|Xukun Long|Shanfeng Zhang

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Robot Anthropomorphism and Job Insecurity: The Role of Social Comparison

March 10, 2025
by HKUJCESGRI BlogsMarketing

Phyllis Xue Wang|Sara Kim|Minki Kim

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Resources Available for Me versus Us: Implications for Mitigating Consumer Food Waste

February 17, 2025
by HKUJCESGRI BlogsMarketing

Huachao Gao|He (Michael) Jia|Bingxuan Guo

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Soothing the unsatisfied or pleasing the satisfied? The effects of managerial responses to positive versus negative reviews on customer ratings and financial performance​

October 15, 2024
by HKUJCESGRI BlogsMarketing

Jiajun Wu|Jun Ye|Junhong Chu

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